Scaling Online Sales Through Performance Marketing
Revenue growth driven by structured testing, creative iteration and conversion funnel optimization.
Project Overview
IndustryE-commerce
CampaignCase Study 02
GoalDrive scalable revenue growth and maximize ROAS.
Meta & Instagram AdsCROCreative TestingRetargeting
The Challenge
The store faced inconsistent sales, low conversion rates, and inefficient ad spending.
Strategy & Execution
01
Paid Social
Facebook & Instagram advertising at scale.
02
Funnel Optimization
Streamlined checkout and product pages.
03
Creative Testing
Continuous product creative experiments.
04
Retargeting
High-intent audience remarketing.
Process Timeline
Research→
Strategy→
Execution→
Optimization→
Results
Results Achieved
3X
Revenue Growth
2.4X
ROAS Achieved
40%
Increase in Sales
Key Takeaways
Continuous testing and optimization created a scalable growth framework for the business.
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